Global Mineral Consulting

As the largest independent certifcate holder in the US, we have a unique vantage point on Rare Earth Minerals and their global implications. 

MJW Strategy is an experienced Global Consulting Firm with a track record of success in both energy and mineral industrial solutions. We offer a broad spectrum of critical mineral services, applying strategic focus and a bespoke approach to meet your needs.

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Why MJW Strategy?

MJW Strategy is uniquely positioned at the nexus of the Critical Minerals ecosystem, providing deep insights into the Rare Earths and Minor Metals sectors. Our comprehensive consulting services address the strategic importance of these elements for policymakers, industry applications and global strategies. We understand the critical role that new processing and refining technologies play in ensuring a secure and sustainable supply chain, vital for both commercial and government interests.

Our expertise encompasses guiding strategic projects from concept to completion, providing pivotal support across the value chain from established industry leaders to ambitious junior explorers, investors, recyclers, end-users and energy transition enablers. With an eye on innovation and strategic development, MJW delivers actionable insights and solutions that not only meet the current demands of the market but also anticipate future challenges and opportunities.


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US CERTIFICATES

  • Virginia 6582231-N
  • Tennessee 4475009-B
  • Texas 47336210-B
  • Colorado 58439201-B
  • Wyoming 2390134-N
  • Arizona 4329071-B
  • South Carolina 5480061-B
  • New Mexico 721349-N

GLOBAL CERTIFICATES

  • Egypt
  • South Africa
  • Botswana
  • Ghana
  • France
  • Greenland
  • Switzerland
  • Angola
  • Kasakhstan

Why MJW Strategy?

What makes us different? Our proprietary strategic vision using the following:

  • Tactical-12 Method™
  • FIVE-D™ Personas
  • 3X5 Performance Snapshots™

We use a research-driven analysis and forecasting method to create sustainable growth. All of our services use our proprietary Tactical-12 Method™, for unparalleled customer insights specific to your market. Using our methods, we can expand your audience by applying segmentation capabilities based on advanced analytics and research tools.

Our FIVE-D™ Personas & 3X5 Performance Snapshots™ provide a level of data that allows you to deepen your relationships with your most loyal, profitable customers and win new ones in a meaningful way.

MJW Strategy is a Service-Disabled Veteran-Owned Small Business (SDVOSB).

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Matthew White

CEO | Chairman

Jennifer White

Chief Strategy Officer

The MJW Method

Market Analysis

Understanding the market in which your business lives is critical to the foundation of your strategy. We take a deep dive into the arena to understand the needs and wants of your customers and gather necessary information about both direct and in-direct customers.

Business Analysis

No two business are alike, even if they are in the same arena. We do an in-depth analysis of your business as a whole. This allows us an inside view of what is happening daily for our strategy to be successful. We have a proprietary method to audit the following areas:

  • Product & Services Analysis
  • Technology & Process Analysis
  • Marketing & Sales Analysis
Consumer Behavior

We use our proprietary Tactical-12™ method to analyze customer insights and market trends. You will deepen relationships with your most loyal, profitable customers by utilizing this information strategically in your FIVE-D™ Personas & 3X5 Performance Snapshots™. You'll serve existing customers better and win new ones faster.

  • Audience Development with our FIVE-D™ Personas & Segmentation
  • Customer Journey Mapping, 3X5 Performance Snapshots™ & Scoring
  • Tactical Targeting & Strategy by Marketing Channel
Forecasting and Strategic Planning

Given the information provided during the initial discovery session, combined with market data, we create a strategic plan to help you achieve your revenue goals.

Our method is called “HOW, WHEN AND ROI”. Models are a 12-month system that includes seasonality and a growth rate specific to your business history and current tactics.

Reporting and Results

The success of the strategy is based on a combination of revenue and the ease of which it can be reported. We with work with your team in the inital discovery to determine success metrics, KPIs and the dashboards needed to report the results in a clean fashion with ease. We will customize our dashboards to fit your current technology and/or make recommendations during your audit for our preferred technology suite based on what your strategy entails.